Our mission is to seamlessly blend physical and digital sports, creating innovative and inclusive on and offline experiences for participants, spectators, and communities worldwide.
Our team is comprised of leading global experts from diverse sporting, digital, and marketing backgrounds, bringing decades of experience in organizing top-level sports events around the world. We possess a robust energy and relentless drive for innovation that enables continual testing and implementation of cutting-edge technologies, unachievable within slow-moving traditional sports monopolies.