Partnerships
Reach out to the world with PI
Phygital combines physical and digital sports in a groundbreaking new competition for the modern era. The highlight of the phygital calendar is the annual Games of the Future — an international showcase for top phygital athletes.
Games of the Future events unite real-world arenas, virtual stadia, and high-tech esports centers, offering sponsors unique opportunities for audience engagement and brand visibility.
For brands looking to connect with tech-savvy audiences, Phygital International provides customizable sponsorship options. Each partnership is designed to maximize impact in this dynamic, future-focused space.
The PI promise
Phygital international is led by a team of experts from diverse backgrounds, who have decades of experience organising top-level sports events across the world.
Our commitment is to high-quality engagement and lasting impact. Sponsors with us don’t just get visibility – they become a vital part of an ecosystem that’s reshaping the sporting landscape. We offer collaborative opportunities that allow brands to influence audience experiences directly, with a focus on mutual growth and meaningful connections. We’re creating a future where sponsors are active participants in building unforgettable memories and shaping an evolving industry.
Partnering with the Games of the Future
The Games of the Future is the pinnacle of the phygital calendar. With a live audience of thousands in top-class venues, and billions more watching at home, Games of the Future is an unprecedented opportunity to reach both legacy sports fans and esports enthusiasts worldwide.
Our reach extends far beyond the venues. The inaugural event garnered over 3 billion live viewers alongside 200,000 attendees. Such a blend of both digital and real-life engagement gives brands a unique platform to reach a tech-savvy, globally connected audience.
Join a global community
Phygital International, together with World Phygital Community (WPC), is building a global community that transcends traditional sports and gaming boundaries. Our events bring together competitors and fans from over 100 countries, creating a diverse, multicultural ecosystem where brands can connect with a vast and varied audience. This ecosystem encompasses everything from live physical tournaments to digital platforms accessible worldwide, ensuring reach on an international scale.
Our vast spread of locations and partnerships ensure high visibility and influence in major markets, making us a valuable choice for brands seeking international exposure. By joining us, sponsors become part of a worldwide community that champions innovation and embraces the future of sports entertainment.
Unique brand activations
Phygital International offers dynamic activation opportunities for brands to deeply engage with audiences. Our Virtual Stadium enables immersive experiences with virtual product placements, branded avatars, and stadium takeovers, connecting sponsors to a limitless online global fanbase.
In-game integrations let brands become part of the action through branded assets and interactive challenges. Phygital makes brand engagement seamless, impactful, and unforgettable.
Partnership packages
Phygital International offers a range of partnership packages tailored to suit the needs of each sponsor, from global powerhouses to innovative start-ups. Our tiered packages provide brands with different levels of engagement, from title sponsorship and premier activations to supporting roles with select brand placements. Each package is crafted to maximize brand visibility and foster meaningful connections with our audience, both onsite and online.
We understand that every sponsor has unique objectives, so we work closely with partners to customize packages that best align with their goals.
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Become a host city
Hosting the Games of the Future brings many benefits for host countries and cities. As well as being a global showcase for your venues, facilities and culture, GOTF attracts thousands of young competitors and spectators, boosting investment and growth and promoting physical activity among your country’s youth. Hosting GOTF is also a fantastic platform from which to show the world that your nation is open, innovative, and ready for the future.
