Join us to hear how the future of sport is phygital at GITEX Global 2024

The future is phygital and this week in Dubai, we’ll prove it!

On Sunday 13th October, Phygital International is making the highly anticipated announcement of who will host the Games of the Future 2026 and the following day (Monday 14th), PI is leading a star-studded panel discussion at GITEX Global, the world’s largest tech and startup show.

Entitled Phygital: The Future of Sports & Wellness in the Digital Age, the event will feature an esteemed panel of experts including Nis Hatt, CEO of Phygital International and Sol Campbell, former English footballer. The session will be moderated by Ahmad Haffar, CEO of Mindloop Studios and often referred to as the ‘Voice of Dubai’.

The panel discussion will explore how the phygital approach effectively integrates traditional sports with gaming and digital innovations, perfectly marrying the physical and digital worlds. The panel will also discuss how technological advancements are reshaping the sports landscape and how this is positively influencing the evolving interests of young people today, contributing to the rise and popularity of phygital sports.

This discussion will also cover the exciting developments on the horizon for sports and wellness that the phygital approach brings. Join us to discover how this innovative new world merges traditional sporting disciplines with gaming and digital innovations.

We can’t wait, and would love to have you join us!

WHERE: Dubai World Trade Centre, GITEX Global, Hall 15 (Future Health), Orange stage

WHEN: Monday, 14th October, 16:45 PM – 17:15 PM

REGISTER: visit.gitex.com (All access conference pass)

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